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Avalon, NJ, is a picturesque beach town. It's a popular destination for summer vacations, but many people may not know that it's a viable fall and winter retreat as well. As the summer crowds disappear for the school year, Avalon transforms into a cozy place perfect for relaxation, outdoor activities, and festive celebrations.
But how can you keep your vacation home popular as a fall and winter vacation rental? Here are some valuable tips for renting a vacation home in Avalon during the fall and winter seasons.
Consider Off-Season Pricing
Adjust your pricing strategy to attract fall and winter bookings. During the summer, peak pricing is appropriate. Winter and fall travelers aren't generally as willing to pay as much for their seasonal getaways.
Offer discounts or special promotions to incentivize renters to book during the off-season. This can include lowering your nightly rate, offering a free night with a minimum stay, or providing a discount for renters who have booked with you in the past.
Stock Your Home With Cool Weather Essentials
People want cozy vacation rentals during fall and winter. Make sure your vacation rental has all the essential cool weather items to help your renters stay comfortable and cozy.
Provide blankets, throw pillows, and a fully stocked fireplace or wood stove if you have one. If not, make sure the heaters are in working order.
Consider stocking your kitchen with warm beverages like hot cocoa and tea. Leave a list of winter and fall travel tips for the Avalon area in the kitchen. These small touches will make your renters feel at home and increase the chances of positive reviews.
Promote Nearby Seasonal Activities
People won't be hitting the beach during fall or winter, so why should they visit Avalon? If you want to incentivize them to visit, you need to show them any fun seasonal activities nearby. You can mention these things in your listing.
Emphasize the opportunity to enjoy outdoor activities like surfing, fishing, and beach walks during the cooler months. If there are any winter markets or holiday events, mention them. By showcasing the area's seasonal charm, you'll attract renters who are open to more than just summer fun in the sun.
Allow Short and Flexible Stays
During the summer, you may have a full calendar of people wanting week-long vacations. You may not need to allow short stays. This won't be the case for your fall and winter vacation rental.
Offer flexible rentals to attract renters seeking a quick getaway or a longer, more relaxed stay. Consider allowing short stays, like weekends, to appeal to renters who want to experience Avalon's fall and winter charm without committing to a full week.
Make Your Fall and Winter Vacation Rental a Success
Your fall and winter vacation rental doesn't have to be a flop. Just because the summer season is over doesn't mean you can't have lovely guests lining up to use your property! Help guests make the most of their seasonal getaways.
At PMI Saltwater, we help Avalon landlords make the most of their investment properties. From vacation rental tips to marketing help, we offer full-service property management that helps our clients free up their time.
Schedule a free consultation with us today.
